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Automotive SEO Walks · Day 12

Day 12 Car Dealer SEO tip of the day | OPTIMIZE your GBP Services!!

More Automotive SEO All Daily Tips

Today's tip: build out every service on your Google Business Profile and match each one to a real page on your site.

The services section on your Google Business Profile is sitting there empty right now, and filling it in right is one of the best hours you can spend on SEO. Almost every dealer skips it.

Why it works now

Google sent out a Small Business bulletin about how Gemini powers AI mode in search. One of the things it keeps coming back to is matching language: your Google Business Profile and your website saying the same thing about the same service.

How that plays out

Add "automotive financing in Cary" as a service on your profile. Then make sure your finance page uses that same language. Now the two are tied together, and when Google's AI is deciding who to name for that search, your probability of showing up goes up.

Don't stop at the obvious ones. "SUVs for sale" is a service. "Trucks for sale" is a service. Add them, then build a real page for each one and match the wording. (Building a real page per thing you sell was Day 1.)

This is the hard-path stuff (Day 10). It takes an afternoon and almost nobody in your market is doing it.

Want to go deeper on building dealer pages that actually rank? See Automotive SEO for car dealers.

New tip every day I walk the dog. Want to find me later? Search "KGI SEO" on Google.

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